PropNex’s residential Project Marketing team is a phalanx of
dedicated marketing consultants with a proven track record of high volume residential
sales. Our staff possess an impressive ability to meet the needs of the
customers for any project, large or small, high-end or mass market.
Our department’s scope of services covers two broad
categories: Project Consultancy & Product Development, and Residential Project Sales &
Under the first, we provide services right from the
initial stage of conceptualising the theme of the development, to researching and recommending the right unit mix,
pricing strategies, and sales gallery set-up.
The latter includes participation and contribution at
relevant project meetings. We assist our clients to single out the design most likely to be well-received by the
majority. Our involvement extends to also handpicking the most suitable Advertising and Promotion Agency that can
bring out the essence of your development. We also assist in organising and holding pre-launch promotions and road
shows, as well as advise clients on their sales office and show flat design, concept and
Under Residential Project Sales & Marketing, we
organise pre-launch marketing activities within our organisation, as well as to reach out to our industry
As part of our integral service, we will man your show
flat, service prospective buyers, assist in the sale and booking of units, handle telephone enquiries, put up any
offer and consolidate a Weekly Report for the developer.
Employing a results-oriented marketing system, we have
proven ourselves with reputable developers by successfully marketing and promoting their
Because we focus on the quality of our Project
Marketing Agents here at PropNex Project Marketing, extensive training is carried out weeks before the Official
Launch. This is to ensure that our agents are competent not only in the Project’s information, but that they are
also equipped with the knowledge of how to handle possible objections posed by the prospective buyers. Nearer to
the date of the Main Launch, the Management will select the Project Core Team Members based on their performance
during the Project Training sessions and their Sales Conversion rate during the preview.
Our expert know-how has consistently exceeded the
expectations of prestigious clientele which includes the likes of: Northwood and Park Natura, both by UIC
Investments Pte Ltd; Infiniti and Caspian, both by Centrepoint Homes, Mi Casa by Far East Organization, both Nova
48 and Nova 88 by Roxy Homes, Rosewood Suites by Evan Lim, Fiorenza by Koh Brothers Development Pte Ltd, Lincoln
Suites, The Estuary and many others.
PropNex Project Marketing has cornered over 25% of the private resale market
in Singapore, and aims to constantly expand our market share.
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